How to Self-Generate Mortgage Leads by Building a Custom List

If you’re a new loan originator (L.O.), starting a mortgage company, running a branch, or want to capitalize on the refi boom, what do you do? You know there are consumers in need of your help, saving them thousands if not hundreds of thousands of dollars over the life of their loan, but how do you find them? 


Everyone knows the best time to secure a client is before they enter the marketplace. Here we share some of the best ways we’ve found to self-generate more mortgage leads. 


How to Stay RESPA Compliant 


Today, consumer protection is taken very seriously. While in a competitive industry where you’ll need to set yourself apart, you need to make sure you stay in compliance with all industry standards too. Being RESPA compliant is highly important for new LOs and those who have been in the mortgage field for a while. 


For those new to the industry, the Real Estate Settlement Procedures Act (RESPA) is a consumer protection statute, first passed in 1974. RESPA covers property loans secured with a mortgage placed on a one-to-four family residential unit. This will include most purchase loans, refinances, property improvement loans, assumptions, and equity lines of credit. HUD’s Office of Consumer and Regulatory Affairs, Interstate Land Sales/RESPA Division enforces RESPA. 


RESPA Requirements 


RESPA compliance requires that borrowers receive disclosures at certain times of the lending process. These disclosures explain the costs associated with the settlement, outline lender services, review escrow account best practices, and describe business relationships between settlement service providers (ex. mortgage lenders and title companies). 


As a loan originator, you’ll need to be in communication with borrowers: 


  • at the time of the mortgage loan application 
  • before the settlement (AKA closing) occurs 
  • at the time of the settlement 
  • after the settlement 


But all of these disclosures tend to come once you have found a qualified lead – let alone converted them into a client… 


How We Help Mortgage Loan Originators Self-Generate Leads 


At True Concept Title, our national title and escrow team has a RESPA compliant system capable of helping you reach potential clients at the start of their search. With this technology, loan originators can identify homeowners by loan type, rate, equity, loan amount, home value, household income, and hundreds of other filters. 


The best part, once you complete your list, you own the data. You can export your custom list, smile, and dial or use a program to help you, forward to a mailing company for direct mailers, write articles like this one, and/or set up your custom list of Facebook Ads. This helps you to communicate with potential buyers before they enter the market and are potentially inundated with outreach by other LOs. 


Set yourself apart; by self-generating new and consistent mortgage leads, you can help increase your conversions and get in front of the competition. We’re here to help you be more successful; learn more best practices by contacting our nationally respected title company at 813-263-7168.

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In an age where technology continuously reshapes how we conduct transactions, e-closings, and digital signatures have emerged as transformative forces in the real estate industry. These innovations streamline the buying and selling process, offering numerous advantages over traditional paper-based closings. At True Concept Title Company , we embrace these advancements to provide clients with a seamless and efficient closing experience. Here’s a closer look at the key benefits of e-closings and digital signatures. Convenience and Accessibility One of the most significant advantages of e-closings is their unparalleled convenience. Digital transactions eliminate the need for all parties to gather in person, allowing buyers, sellers, and agents to close deals from virtually anywhere in the world. This flexibility is particularly beneficial for individuals with tight schedules or those living in different locations. E-closings also empower you to review documents at your own pace. You can sign digital documents securely at a time that suits you, reducing the pressure to finalize everything in a meeting. This convenience translates to a more relaxed and stress-free experience for everyone involved. Enhanced Security Measures Digital signatures offer enhanced security features that protect the integrity of your documents. Electronic transactions often utilize encryption and secure identities to ensure that signatures are genuine and documents aren't altered post-signature. Many e-closing platforms offer audit trails , allowing you to trace every step of the signing process. This transparency provides peace of mind, as both parties can verify the authenticity of the documents and who accessed them. Additionally, digital storage of these documents reduces the risk of loss or damage compared to physical papers. Increased Efficiency and Speed E-closings significantly expedite closing, reducing the time to finalize real estate transactions. By eliminating the back-and-forth associated with mailing documents, closings can be completed more rapidly. This speed is particularly useful in competitive markets where timing can influence the success of a deal. Furthermore, e-closings streamline communication between all parties involved. Any changes or updates can be managed in real time, ensuring everyone stays informed and on the same page and reducing the likelihood of miscommunication. Environmentally Friendly Practices The shift from paper-based transactions to digital signatures contributes to more sustainable and environmentally friendly business practices . By minimizing the need for printed documents, e-closings help reduce paper use and the carbon footprint of transporting physical documents. This eco-friendly approach is becoming increasingly important to clients conscious of their environmental impact. By adopting digital solutions, you contribute to a more sustainable future while enjoying the benefits of modern technology. Cost Savings E-closings can also lead to significant cost savings. By reducing the need for physical resources such as paper, printing, and postage, you can cut down on these expenses. Additionally, the increased efficiency of digital processes can save on administrative and labor costs. Moreover, fewer errors occur in digital processing, reducing costs associated with correcting mistakes commonly encountered in manual paperwork processing. Conclusion: As the real estate industry evolves, embracing e-closings and digital signatures represents a move towards greater efficiency, security, and convenience. At True Concept Title Company, we are committed to leveraging these technologies to enhance your closing experience. Whether buying or selling, consider opting for an e-closing to enjoy its many benefits. Ready to experience the convenience of e-closings and digital signatures? Contact True Concept Title Company today to learn how we can simplify your home transaction process with the latest digital solutions. Embrace the future of real estate with us!